The Brooks DESPATCH May 2012
 
 
 
 
 
in this issue
B17 Limited Edition

B17 World Traveller Limited Edition

Birmingham, West Midlands. Brooks England is pleased to announce the release of the Brooks B17 Select World Traveller 2012 Limited Edition Saddle. This edition celebrates our deep historical associations with the sporting heroes of the previous London Olympiad, as well as our rich relationship with devotees of long distance touring during the inaugural WCR Grand Tour, a competitive circumnavigation of the Earth by bike.
The leather surface features a restyling of a drawing by Frank Patterson, artist and illustrator of the Brooks catalogues of the 1920's, which was realized by artist Richard Phipps.  All saddles have been made using Brooks Select organic leather tops, fixed to a copper plated steel frame and finished with hand hammered copper rivets.
The B17 Select World Traveller is available from our online shop and at chosen Brooks Dealers of Excellence. Production has been capped at 2012 pieces.
 
   
 
The Bugle, Issue 4

“The Bugle”, Issue Four

The fourth edition of the Brooks Bugle is now leaving the factory in Smethwick, contained inside our saddle boxes and bags. If you wish to keep up with news and events surrounding the world’s oldest saddle manufacturer, all four editions of the Bugle can be viewed online by visiting the magazine page of the Brooks Blog.
This year’s edition is once again a brief overview of the rich world of activity that finds its way into life at Brooks. Profiles on some of the brave long distance riders, reviews of events like the Danish Cargo Bike Championships and London Nocturne Brooks Penny Farthing Races, as well as recent design projects at the Royal College of Art plus much, much, more.
 
   
 
Brooks Cyclist Survey 2012

A Very Special Offer

At Brooks, we wish to continue to provide our customers with the best products to suit their needs, and receiving feedback from time to time is an important way for us to confirm we are pursuing your best interest.
Therefore we kindly invite you to take a survey to help us build the next generation of Brooks Products.
For your valuable participation we offer you an exceptional discount of 40% on the purchase of up to 2 products from the Brooks online shop.
After completing the online survey, you will receive instruction on how to obtain the discount. This offer is valid until 2 June 2012, so don’t delay!  Proceed to the questionnaire by clicking here.
 
   
 
London Tweed Run 2012

London Tweed Run 2012

We are happy to report that last weekend's installment of the London Tweed Run was once again a roaring success for all concerned.
Starting at the Princess Gardens in South Kensington, our well dressed riders made a whistlestop tour of various well known landmarks such as the Houses of Westminster, and Buckingham Palace, before finishing up for a sumptuous after-party near Smithfield Market. Period Pashleys, Penny Farthings and vintage tandems, with the occasional tall bike thrown in for good measure, were just a few of the different styles of two-wheeled conveyance to be seen on a cloudy but mainly dry day of cycling in the English Capital.
Many of us from Brooks made the trip, kitted out in our best Tweed, of course. We were delighted to see that most of the other participants, regardless of the type of bike they chose to ride, had a Brooks saddle on top, not to mention our Cycle Bags.
 
   
 
The BROOKS Blog

Brooks Blog & Cinema

To paraphrase the Great American author Mark Twain: “Genius blogs are like fine wine. Our blog is like water. (Fortunately) everybody drinks water.”  Please take the time to sip nectar from the veritable beehive of activity that inspires the content of the Brooks Blog. Here are some of the latest topics:

Brooks at Bespoke Bristol - part one and part 2

Ai Weiwei’s “Bicycles Forever”

Paris-Brest-Paris 2011

 
   
 
World Cycle Racing Update

World Cycle Racing Update

The riders taking a tilt at Alan Bate’s Guinness World Circumnavigation record in the WCR Grand Tour have now spent close to three months on the road. At the Brooks Blog, we have documented their progress in our weekly Race Updates, which pull together on one page the week’s most compelling images, strangest moments and most obvious instances of that mainstay of Long Distance Touring, “The Kindness of Strangers”, scientifically graphed out with our trusty KOSometer. Heroic mileage, savage headwinds, sub-zero “bivvying” and rolling repairs on a Sunday in the desert are all part of the rich tapestry of stories which have made the Grand Tour much more than a simple Bike Race.
 
   
 
PEdALED

PEdALED Online Shop

The PEdALED online shop has been open for business since a few months now and is the place to go to find instant classics like the “Terri” Urban Jacket, a meticulously tailored outer shell cut for comfort both on and off the bike. The classy waterproof jacket is made in a traditional parka style, but updated with modern details such as the exclusive “rip-open” quick release zipper and hidden vents built into the ergonomically-designed pockets. The adjustable hood is cut to allow for peripheral vision and the storm collar is detailed with reflective elastic draw-cords for adjustment. The two back pockets are finished with reflective material for safety. Also on offer is the “Paul” Oxford Riding Shirt, made from 100% cotton and ergonomically tailored for the riding position. A utility pocket is found on the rear shirttail, completing the individual look. All articles designed and manufactured in Japan for life on the bicycle.
 
   
 
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